01/05/– 07/05/2023
Lendwirbel, Graz (AUT)
MA Exhibition Design| Masterthesis  in cooperation with Fiorella Rossi
Additon > Others > Neue Alte Sorte
Photos
Filiberto Daidola, Lara Nellißen
Video
Filiberto Daidola
As inhabitants of Earth, we share significant responsibility for the outcomes affecting our planet. We consume more resources than earth is able to offer and we reside in urban areas, covered in concrete, that separate us from the breathing, natural earth underneath it. We have lost sight and consciousness of the environmentally friendly and healthy material present within our immediate surroundings: earth.
As exhibition designers, we are aware of our role in building a sustainable world, promoting and sharing accessible, democratic information.
We see it as our responsibility to raise mindfullness, shed light on relevant topics, and spread knowledge.  We utilize our “agency” by choosing  sustainable materials in creative ways, working in harmony with Earth (and the earth).  
By focusing on materials with minimal ecological impact and significant cultural value, we aim to contribute to the wider discourse on sustainable design and the importance of reaching a broad audience with this effort. The idea  is to offer participants the  opportunity to get to know a material through  the workshop, that they can use to actively shape their own future. They thus become the main actors of the workshop.
In the workshop, they deal with the realization of a community project, which will continue to have an effect even after the event. By  doing things together, experiences and learned knowledge can be exchanged between old and young. Participants learn how to handle rammed earth in a short time by using simple tools and techniques.
The workshop, which takes place from 01.- 06.05.2023, and is attended by around 60 participants is divided into two main phases:
PHASE 1
In Phase 1 (01 – 04.05.), the concept is presented to  the public for the first time. The prepared formwork shapes, a toolbox, and 1 ton of clay are positioned and placed according to the floor- and site plan. The empty formwork shapes are labelled with messages about sustainability and ecological footprint, disseminating uncomfortable truth.
Phase 1  includes hands-on activities, knowledge transfer, information exchange, and participation through discussions and feedback from participants and passers-by. 
PHASE 2

Phase 2 (05.05 – 06.05.) describes the removal of the formwork, revealing the clay structures and results of the workshop. Positive messages are now added to the rammed earth using lime paint.
The clay bodies are corrected in their location and connected with seating surfaces made from the formwork material. Explanatory texts about the lime paint messages are added.
The format of a mini-final exhibition emerges, accessible to the public.
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